HYPERCITY OPENS SECOND STORE IN NOIDA

** HyperCITY launches its 3^rd store in the Delhi NCR region at Noida taking its overall footprint to 19 stores across the country **

BCR NEWS (Noida/Delhi): one of the largest hypermarket chains in the country today announced the launch of its third store in the Delhi-NCR region at Logix City Center, Sector 32, Noida. With the launch of this store, HyperCITY now has a total of 19 operational stores across India.

Spread over a sprawling 49,000 sq. ft. the store is strategically located at the Logix City Center, situated in the heart of Noida. The store has been specially designed to offer a world class shopping experience along with unmatched service to local residents at never before prices.

The new store promises to delight its customers with ‘Something Fresh every day’  through its widest range of quality and value-for-money products all under one roof including an exemplary choice of products in food, home and fashion. The store provides its customers a world class shopping experience and boasts the finest range of products across categories such as Grocery, Fruits & Vegetables, Home & Personal Care, Apparel, Footwear, Small Appliances, Home Décor, Sports, Toys, Stationery, Kitchen accessories, Gifting, Fitness and more. There are also exclusive sections for Meat, Fish and Bakery products.

Additionally, the store also offers its own private brands across categories, having developed a suite of exclusive brands such as EveryDay, Terzo andFresh Basket in Food & Grocery, Avorio, Ebano and Maxit in General Merchandise and RiverInc, City Life, Joojoobs, Iktara and Masala Chai in Apparel and Accessories among others, available only at HyperCITY.

Catering to the refined needs of up market urban consumers, HyperCITY has finest quality products from both Indian and international cuisines. This includes an exotic assortment of authentic food products among others such asorganic foods, cheese, condiments, cold cuts, breads, wines and packaged products sourced from a variety of places around the world. Additionally, appealing to all health-conscious food lovers, the store also offers an extensive range of healthy alternatives in the health food section.

The symmetrically and well-arranged sections promise customers an easy and hassle-free shopping experience. Extra-wide aisles and extensively laid out counters are some of the distinguishing features of the new store.

Commenting on the occasion, Mr. Ramesh Menon, Chief Executive Officer at HyperCITY Retail (India) said, “I am delighted to launch our second store at Noida. This is a reiteration of our strategic intent at HyperCITY- to expand our footprint across key markets in North India. Currently our focus remains on offering variety and convenience to our customers and we are being extremely bullish about Pan-India expansion; having opened three stores in 2016 so far with a few more in the pipeline. Delhi-NCR has been a powerhouse in our success story and the new store at Noida will take us closer to our consumers’ doorstep!”

HyperCITY also encourages its customers to be a part of their ever growing family of Discovery club members, by simply registering for its Discovery Club program.

The program offers its members a host of exclusive offers, discounts, points and previews. It also houses a team of trained in-store friendly sales experts who are ever ready to help shoppers don the shopper’s hat!

HyperCITY Retail:

HyperCITY Retail (India) Ltd. is part of the K. Raheja Corp. Group, a leader in the Indian retail sector. K Raheja Corp helped create retail boom in India with Shoppers Stop, InOrbit Mall and Crossword apart from their successes in realty and hospitality.

HyperCITY is a hypermarket in the true sense as it offers its customers ‘Big Store. Big Savings’ along with a dominating assortment of quality products at a large, modern and exciting format. It also offers other value added services like ATM facility, Telecom services, Bakery and Restaurants etc. under one roof to make the shopping experience richer, convenient and complete. HyperCITY launched its first store in Malad, Mumbai, which is spread over 1, 25,000 sq. ft.  Today, HyperCITY has accomplished a total of 19 stores since inception and has marked its presence in cities like Mumbai, Navi Mumbai, Thane, Delhi, Noida, Hyderabad, Bengaluru, Bhopal, Amritsar, Pune, Ahmedabad and Vadodara. It offers over 55,000 products sourced from both local & global markets to choose from & boasts of quality, distinctive, dominant assortment at great value. HyperCITY promises convenience of everything under one roof & International shopping ambience that rivals the best in the world. More than 15 Lakh Customers visit HyperCITY stores every month.